Rei Japanese Studio
Client – Rei Japanese Studio
Professional Japanese educator “Rei” had always wanted to create a platform for promoting Japanese language and facets of Japanese culture. Through Rei’s language courses, one can truly experience his engaging and intelligible method of teaching. For us this was a great opportunity to create a tailor made branding solution for him.
The word tokidoki (ときどき) meaning “at times”, reflects on how Rei appears at times unexpectedly to share knowledge on Japanese language and culture, like the behavior of a ninja, completing their tasks without leaving trails. As to the visual approach, we used amusing and lively styled illustrations to coincide with Rei’s engaging teaching method, leaving an impression indicative to his fun personality.